Media in the time of Corona (A reading about the most important challenges and effective media strategies to confront the pandemic)

Abstract

We can not talk about the existence of a health crisis like the Corona pandemic without addressing the communication dimension and the importance of a strong media presence during this period. Such a situation requires thinking about how to convey media messages, so that the entire society is aware of the seriousness of the situation and its repercussions Especially in light of the development of communication media and digital social networks and their control over individual communication. The participation of individuals in facing the Corona pandemic, will not be achieved in the absence of effective awareness-raising information, helps to realize the seriousness of the situation. In this context, this paper came to present the most important preventive measures taken by the Algerian state in the framework of managing this crisis, with reference to the importance of adopting a media plan to educate individuals about the danger facing them and help them to respond to instructions and preventive measures that must be taken, We try to inventory the most prominent challenges facing such a process, including rumors related to the pandemic, and present the most important criticisms of the World Health Organization in its media strategy of this crisis.